We Believe In A Better Shared Future

A World Without Waste

We believe developing a circular economy is the most impactful path to address the environmental issues created by packaging. That’s why The Coca-Cola Company and its network of bottlers, including Coke Northeast, established World Without Waste, our global sustainable packaging initiative.

The World Without Waste strategy touches our entire packaging lifecycle and focuses on three fundamental goals:

  1. To make 100% of our packaging recyclable by 2025, and use at least 50% recycled material in our packaging by 2030

  2. To collect and recycle the equivalent of one bottle or can for each one we sell by 2030

  3. To participate in partnerships that bring people, businesses, and industries together to support a healthy, debris-free environment

Learn more about Coca-Cola’s World Without Waste vision.

Why Recycle?

Bottles made from 100% recycled PET (rPET) are important because they reduce the use of new plastic, decrease carbon emissions, and accelerate progress towards our World Without Waste goals.

100% recycled PET bottles create and sustain a circular economy for PET bottles through recycling efforts.

  • Plastic, especially PET (Polyethylene Terephthalate), is among the most highly valued recyclable materials because it can be remade to make new bottles, over and over again.

  • We are driving a circular economy for plastics by creating demand for recycled content as well as investing in community recycling programs and infrastructure across the northeast through our trade associations.

  • The circular economy is critical to ensuring that plastic waste stays out of the environment and is instead recycled and reused.

Using recycled PET also reduces energy and greenhouse gas emissions.

  • The process of making a PET bottle with recycled PET material requires less energy and emits fewer greenhouse gases than making a bottle using virgin petroleum-based sources.

  • For every pound of recycled plastic material used (in lieu of new PET), greenhouse gas emissions are reduced by 65%.

No new plastic (PET) is used in the creation of bottles made from 100% recycled plastic – all thanks to consumers who recycle, thus contributing to the circular economy of plastic and reducing waste.

Sustainable Packaging

20oz rPET: As part of our World Without Waste commitments, we are proud to offer ten of our best-selling 20oz beverages in bottles made from 100% recycled plastic (also known as rPET):

  • Coca-Cola

  • Coca-Cola Zero Sugar

  • Diet Coke

  • Coca-Cola Spiced

  • Coca-Cola Spiced Zero Sugar

  • Cherry Coke

  • Cherry Coke Zero Sugar

  • Vanilla Coke

  • Caffeine Free Diet Coke

  • Dasani Water (in both 20oz and 1 liter bottles)

Transition to clear plastic: In 2022, we converted Sprite, Fresca, and Mello Yello bottles from green to clear plastic in order to make the bottles easier to recycle and be made into new ones. Removing green colorant from PET packaging supports a more efficient circular economy through easier collection and recycling by reducing risk of color contamination, increasing yield for clear rPET production, and improving material quality at recycling facilities.

Bottle Light Weighting: We are always looking for ways to reduce our use of virgin plastic material. We have implemented a number of bottle light weighting initiatives, which reduces the amount of PET used to produce bottles, including our 20oz soft drink and 16.9oz Dasani Water bottles.